Our advertising methodology is as below:
• Assessment - Where are we now?
Initial consultation and audit of current online presence.
• Goal-setting - Where do we want to go?
Deciding goals that are appropriate to the business.
• Planning - How do we get there?
Decisions on which online platforms/media should be employed, and in what manner.
• Research - What do we take along?
Research on traffic & online consumer behavior.
• Execution - Getting there.
Ad design and execution. Ads go live.
• Feedback - Did we get there alright?
Monitoring of results. Comparison with targets. Feedback.